Martijn Why are all these pledge drives always in the end of the year when money is at its tightest? ia801406.us.archiv...

Dave Walk Because its tax deductible and some people are in that mindset this time of the year. Also, perhaps because people are on average happier and more giving this time of the year?

Martijn But it is tax deductible no matter when, right? For us Europeans to whom most of this isn't tax deductible it just comes at a time of year where funds are low.

Dave Walk Yes but you have to donate by the end of 2014 if you want to apply it to your 2014 submission that you complete next year.