Is adblock stealing? Do you use adblock? Why? Sure, advertisers don't have the right to your attention, but don't the content creators have the right to your financial support?
For me it's not stealing if you support in an other way, also adtech is toxic for the web..
But do you support every website you visit that has ads? Do you send money to every YouTuber whose video you watch?
This is something I should do...
It's a false dilemma. They're investing in content creation in hopes they'll capture our attention. They're investing upfront, in hopes to recoup that by what advertisers will be paying. It's a gamble. That we're able to consume the content without watching the adverts is just an unlucky side of this kind of business. If I open a bookstore with free coffee in hopes of capturing buyers, and people go there for the coffee and not the books, maybe I have a bad business plan.
Maybe you do have a bad business plan doing that. But I have a choice as the consumer to say, "hey, maybe it's not nice to come here only for the coffee. I'll buy a book or a pastry every now and then to show my support."
couldn't agree more